Christopher F. Achua

Christopher F. Achua

Professor of Business Administration

Phone: 276.328.0276
Office: Smiddy Hall 256



  • D.B.A., Strategic Management, Alliant International University: San Diego, CA – December 1992.
  • M.B.A., Management, University of South Dakota, Vermillion, S. Dakota – August 1987
  • B.A. with Honors, Business & Accounting, University of Sioux Falls, Sioux Falls, South Dakota – May 1986

Courses Taught

  • Strategic Management
  • Organizational Leadership
  • Principles of Marketing
  • Senior Seminar

Research Interests

My research interests focus on entrepreneurship in the informal economy.  Informal entrepreneurs are described as businesses that are unregistered with any governmental institution but derive income from the production and sale of legal goods/services.  They operate outside of regulatory regimes such as tax administration, safety and health certification, licensing and zoning requirements.  Though it is a world-wide phenomenon practiced in both developed and developing economies, it is more prevalent and growing in developing countries.

Professional Interests

My professional interests revolve around  writing and submitting papers for conference presentation that allow for  interaction and socialization with other scholars in my discipline or across disciplines.  I also serve as an advisor and mentor to students clubs such as the African Cultural Association that I now advise.  I am constantly looking
for new approaches/methodologies to teaching that engage and challenge my students in and outside the classroom.

Professional Memberships

  • Small Business Institute (SBI)


  • 2003 – Harrison Award for Outstanding Research
  • 1998 – Research Grant  Award
  • 1996 – Research Grant Award
  • 1993 & 1992 – Instructional Development Grant  Award

Selected Publications

I am the co-author of a leadership textbook targeted at the under-graduate student market titled: Leadership: Theory, Application & Skill Development by Lussier & Achua.  It has been widely adopted at several colleges and universities around the world.  There is at present a Spanish and Chinese translation.  The 6th edition has just been published.
My latest journal publication on the topic of the informal economy came out this year – Achua & Lussier, (2015). “Entrepreneurial Drive and the Informal Economy in Cameroon.” Journal of Developmental Entrepreneurship 19 (4)  2014, (12 pages).


My latest conference presentation was at the Small Business Institute 39th Annual Academic Conference in St. Pete Beach, Florida (Feb. 11-15, 2015).  I presented a paper titled “Entrepreneurial Drive and the Informal Economy in Cameroon (West Africa):  Necessity versus Opportunity Driven Motive.”