Julia K.

Weiss

Research Areas of Emphasis

• Media Psychology/Media Effects
• Mediated Communication
• Health Communication
• Persuasion

Classes Taught

• Media Studies
• Dark Side of Media
• Quantitative Research Methods
• Health Communication
• Senior Research Seminar & Senior Capstone
• Media Literacy
• Social Media Strategy

Selected Publications

Weiss, J. K. (2021). Examining engagement and self-referencing across the duration of narrative processing. Psychology of Popular Media. Advance online publication. doi:https://doi.org/10.1037/ppm0000308

Salyer, A. M., & Weiss, J. K. (2020). Real, close friends: The effect of perceived relationships with YouTube microcelebrities on compliance. Popular Culture Studies Journal, 8, 139-156.

Weiss, J. K., & Cohen E. L. (2019). Clicking for change: The role of empathy and negative affect on engagement with a social media campaign. Behaviour & Information Technology, 38, 1185-1193.

Grizzard, M. N., Huang, J., Weiss, J. K., Novonty, E., Fitzgerald, K., Chu, H., … , Ahn, C. (2017). Graphic violence as moral motivator: The effects of graphically violent content in news. Mass Communication and Society, 20, 763-783.